"Every time we increase the accuracy of our product recognition, that translates to better targeting and greater efficiency for partner brands," says David Sommer, Chief Customer Officer for Fetch. Since launch, the next-generation computer vision and product intelligence technology has improved accuracy in text detection and token labeling by an order of magnitude and has enhanced app performance and stability for brands and consumers alike. "We rely on document understanding machine learning models to not only read text from receipt images and label the text according to what it is describing, but to also map the line items to as specific a product as possible in our extensive product catalog," said Drew Crawford, Vice President Engineering. The culmination of a multiyear initiative involving multiple cross-functional teams, this technology is the most advanced scan-and-match capability ever built, available exclusively on the Fetch platform. As the company has grown, Fetch has prioritized massive investments in its engineering, artificial intelligence and machine learning teams. Technology and innovation is central to the Fetch product and service. "Today, in every dimension, Fetch scan-and-match technology is the best in the world."įetch gives brands the ability to create campaigns and run offers directly on the Fetch platform. There is no unifying standard of what retailers print on receipts, and we have a fraction of an instant to turn a mobile image into clear, accurate, machine-readable understanding," said David Berk, Group President, Product and Technology for Fetch. "Receipt understanding is a very complex problem. The most significant product launch in Fetch history outside the app itself, this suite of technologies is accelerating the company's growth and cementing its position as the world's leading consumer-engagement platform. 1 rewards app, today announced the launch of its next-generation computer vision and product intelligence engine that enhances all aspects of receipt understanding, product identification, and app performance. MADISON, Wis., Ma/PRNewswire/ - Fetch, America's No. Proprietary next-generation receipt-scanning technology improves accuracy with item recognition, product intelligence and enhances user experience
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